所屬科目:研究所、轉學考(插大)◆個案分析
1. What type of entry and ownership approach would yourecommend? Defend your choice.
2. How could the partners use the four Ps of marketing to helpimplement strategy?
3. If production must be globally coordinated, will Visions have amajor problem? Why or why not?
1. Is Europe likely to be a good area for direct investment duringthe years ahead?
2. Why is so much foreign money being invested in U.S.manufacturing? Based on your conclusions, what advice would bein order for the conglomerate?
3. If the conglomerate currently does not do business in Europe,what types of problems is it likely to face?