11.根據赫茲伯格的雙因子論(Hertzberg’s two-factor theory),如要提高消費者的滿意度、帶來真正滿足的因素是:
(A)保健需求(hygiene needs)
(B)激勵需求(motivator needs)
(C)實用需求(utilitarian needs)
(D)享樂需求(hedonic needs)
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統計: A(30), B(260), C(24), D(16), E(0) #928945
統計: A(30), B(260), C(24), D(16), E(0) #928945